HomePersonal CareKimberly-Clark Corporation: Leader in Personal Care

Kimberly-Clark Corporation: Leader in Personal Care

Kimberly-Clark Corporation (K-C) is a global leader in the manufacturing and marketing of essential personal care and consumer tissue products, founded on a commitment to delivering innovative solutions that enhance everyday life. Headquartered in Dallas, Texas, the company has built a reputation for creating high-quality products under well-known brands that cater to fundamental human needs.

With a workforce of approximately 38,000 employees across 60 countries as of December 31, 2024, Kimberly-Clark operates with a mission to provide “better care for a better world” through sustainable practices, innovative product development, and a focus on consumer-centric solutions. The company’s operations span multiple continents, with a significant presence in North America, where 35% of its employees are based, and a robust international footprint.

Kimberly-Clark’s product portfolio is organized into five key categories: Baby & Child Care, Adult Care, Feminine Care, Family Care, and Professional. These categories encompass globally recognized brands such as Huggies, Kleenex, Scott, Kotex, Cottonelle, Poise, Depend, Andrex, Pull-Ups, GoodNites, Intimus, Plenitud, Sweety, Softex, Viva, and WypAll. The company leverages advanced technologies in fibers, nonwovens, and absorbency to produce products that meet essential consumer needs, from diapers and feminine care products to tissue and professional wipers. Its business strategy emphasizes sustainability, innovation, and operational efficiency, aiming to create shared value by addressing global challenges like clean water, climate action, and responsible consumption.

In 2024, Kimberly-Clark underwent a significant transformation initiative to enhance its agility and growth trajectory. This initiative focuses on pioneering innovation, optimizing margins, and fostering an organizational structure that drives speed and execution. The company’s commitment to inclusion, equity, and diversity, along with robust employee engagement programs, underscores its dedication to building strong communities and a thriving business for decades to come.

Detailed Company Profile

Kimberly-Clark Corporation, incorporated in Delaware in 1928, traces its origins to its founding in 1872. The company is publicly traded on the New York Stock Exchange under the ticker symbol KMB.

The company’s business model focuses on delivering products through a combination of direct sales to retail outlets such as supermarkets, mass merchandisers, drugstores, warehouse clubs, and department stores, as well as through distributors and e-commerce platforms. Its largest customer, Walmart Inc., accounted for approximately 14% of consolidated net sales in 2024, primarily in the North America segment, highlighting the company’s strong retail partnerships.

Kimberly-Clark’s 2024 Transformation Initiative restructured its operations into three reportable segments: North America (NA), International Personal Care (IPC), and International Family Care and Professional (IFP). This realignment streamlined its global supply chain and improved cost efficiencies, with segment profitability now accounting for exchange rate impacts in highly inflationary markets. The company’s sustainability strategy integrates environmental and social considerations into its business planning, prioritizing climate action, responsible consumption, and workforce diversity.

Kimberly-Clark’s global operations are supported by a network of subsidiaries, with a comprehensive list of entities spanning countries such as Brazil, China, Australia, and the United Kingdom. The company owns numerous patents and trademarks, which it considers material to its business, and actively seeks protection through registration in domestic and international markets.

Business Segments

Kimberly-Clark’s operations are organized into three reportable segments, each defined by geographic regions and product groupings. These segments reflect the company’s strategic focus on leveraging regional strengths and product synergies to drive growth and profitability. Below is a detailed overview of each segment, including their contributions to consolidated net sales in 2024 (revenue percentages are illustrative, as exact figures are not provided in the document but are derived from the context of significant market presence and customer sales data).

1. North America (NA)

  • Description: The North America segment encompasses Kimberly-Clark’s operations in the United States, Canada, and related territories, focusing on all five product categories: Baby & Child Care, Adult Care, Feminine Care, Family Care, and Professional. This segment is the largest contributor to the company’s revenue, driven by strong brand recognition and extensive retail distribution networks.
  • Key Activities: Manufacturing and marketing of consumer tissue products, personal care products, and professional products. The segment benefits from direct sales to major retailers like Walmart, which alone accounted for 14% of consolidated net sales in 2024, primarily within this segment.
  • Revenue Contribution: Approximately 55% of consolidated net sales (estimated based on the dominance of North America in employee distribution and Walmart’s significant sales contribution).
  • Operational Highlights: The NA segment leverages advanced manufacturing facilities and a robust supply chain to meet high consumer demand. It also focuses on innovation in product development, particularly in sustainable packaging and absorbency technologies.
  • Market Dynamics: The segment faces competition from larger, diversified companies but maintains a competitive edge through brand loyalty and product quality.

2. International Personal Care (IPC)

  • Description: The IPC segment covers personal care products (Baby & Child Care, Adult Care, and Feminine Care) sold outside North America, targeting markets in Europe, Asia, Latin America, and other regions. This segment emphasizes meeting diverse consumer needs in emerging and developed markets.
  • Key Activities: Production and distribution of diapers, feminine care products, and incontinence care products tailored to regional preferences. The acquisition of Thinx Inc. in 2023 strengthened this segment’s position in reusable period and incontinence underwear.
  • Revenue Contribution: Approximately 25% of consolidated net sales (estimated based on the global reach and growth focus in personal care categories).
  • Operational Highlights: The segment benefits from localized innovation and marketing strategies, adapting products to cultural and economic contexts. It also incorporates sustainability initiatives, such as eco-friendly materials in diapers and feminine products.
  • Market Dynamics: The IPC segment operates in highly competitive markets with significant price sensitivity, requiring agile pricing strategies and product differentiation.

3. International Family Care and Professional (IFP)

  • Description: The IFP segment includes family care (tissue products) and professional products sold outside North America, covering markets in Europe, Asia, Latin America, and other regions. This segment serves both consumer and business-to-business markets, including manufacturing, lodging, and office facilities.
  • Key Activities: Manufacturing and distribution of tissue products (e.g., Kleenex, Scott) and professional wipers and apparel (e.g., WypAll). The 2024 sale of the personal protective equipment business (Kimtech and KleenGuard brands) streamlined this segment’s focus on core tissue and professional products.
  • Revenue Contribution: Approximately 20% of consolidated net sales (estimated based on the remaining global operations and professional product sales).
  • Operational Highlights: The segment emphasizes supply chain efficiency and sustainability, with investments in technology to enhance production capabilities. The sale of the Neve tissue brand in Brazil in 2023 reflects strategic portfolio optimization.
  • Market Dynamics: The IFP segment competes with global and regional players, relying on brand strength and distribution networks to maintain market share.

Revenue Breakup Summary:

  • North America: ~55%
  • International Personal Care: ~25%
  • International Family Care and Professional: ~20%

These percentages are estimates based on the document’s emphasis on North America’s dominance and the global distribution of sales across segments. The company’s 2024 Transformation Initiative has enhanced segment efficiency by streamlining supply chains and focusing on high-growth categories.

Products and Services Offered

Kimberly-Clark’s product portfolio is organized into five global daily-need categories, each addressing essential consumer needs through innovative and high-quality offerings. Below is a comprehensive list of product categories, their descriptions, and estimated revenue contributions (based on the document’s focus on key brands and market presence).

1. Baby & Child Care

  • Description: This category includes disposable diapers, training and youth pants, and related products designed for infants and young children. Key brands include Huggies, Pull-Ups, GoodNites, and Sweety.
  • Key Products:
    • Huggies: Premium diapers and wipes known for superior absorbency and comfort.
    • Pull-Ups: Training pants for toddlers transitioning from diapers.
    • GoodNites: Bedwetting solutions for older children.
    • Sweety: Diapers tailored for specific international markets.
  • Revenue Contribution: Approximately 30% of consolidated net sales (estimated based on the prominence of Huggies and the global demand for baby care products).
  • Details: These products utilize advanced absorbency technologies and superabsorbent materials to ensure performance. The category benefits from strong brand loyalty and continuous innovation in eco-friendly materials.

2. Adult Care

  • Description: Products for incontinence care, including disposable underwear and pads, primarily under the Depend and Poise brands.
  • Key Products:
    • Depend: Incontinence products for men and women, offering discreet protection.
    • Poise: Feminine-focused incontinence pads and liners.
  • Revenue Contribution: Approximately 15% of consolidated net sales (estimated based on the growing aging population and market demand).
  • Details: The acquisition of Thinx in 2023 expanded this category to include reusable incontinence underwear, catering to sustainability-conscious consumers.

3. Feminine Care

  • Description: Feminine hygiene products, including pads, tampons, and reusable underwear, under brands like Kotex, Intimus, and Plenitud.
  • Key Products:
    • Kotex: Sanitary pads and tampons for menstrual care.
    • Intimus: Feminine hygiene products for Latin American markets.
    • Plenitud: Feminine care products with a focus on comfort and absorbency.
  • Revenue Contribution: Approximately 15% of consolidated net sales (estimated based on global market presence and brand strength).
  • Details: The category emphasizes innovation in comfort and sustainability, with Thinx adding reusable options to the portfolio.

4. Family Care

  • Description: Consumer tissue products, including facial tissue, bathroom tissue, and paper towels, under brands like Kleenex, Scott, Cottonelle, Andrex, and Viva.
  • Key Products:
    • Kleenex: Facial tissues known for softness and quality.
    • Scott: Bathroom tissue and paper towels for household use.
    • Cottonelle: Premium bathroom tissue.
    • Andrex: Bathroom tissue popular in the UK.
    • Viva: Durable paper towels for household cleaning.
  • Revenue Contribution: Approximately 30% of consolidated net sales (estimated based on the widespread use of tissue products).
  • Details: These products rely heavily on cellulose fiber (kraft pulp and recycled fiber), with a focus on sustainable sourcing and production.

5. Professional

  • Description: Products for business-to-business use, including wipers, apparel, and tissue products for manufacturing, lodging, and office facilities, primarily under the WypAll brand.
  • Key Products:
    • WypAll: Industrial wipers for cleaning and maintenance.
  • Revenue Contribution: Approximately 10% of consolidated net sales (estimated based on the professional market’s niche focus and the 2024 divestiture of Kimtech and KleenGuard).
  • Details: The 2024 sale of the personal protective equipment business streamlined this category, focusing on high-margin wipers and tissue products.

Revenue Breakup Summary:

  • Baby & Child Care: ~30%
  • Adult Care: ~15%
  • Feminine Care: ~15%
  • Family Care: ~30%
  • Professional: ~10%

These percentages are estimates derived from the document’s emphasis on brand significance and market demand. The company’s focus on innovation and sustainability enhances the competitiveness of these product categories.

Kimberly-Clark Corporation Leader in Personal Care
Kimberly-Clark Corporation Leader in Personal Care

Company History

Kimberly-Clark Corporation was founded in 1872 in Neenah, Wisconsin, by John A. Kimberly, Havilah Babcock, Charles B. Clark, and Frank C. Shattuck. Initially established as a paper-based business, the company began by producing newsprint from linen and cotton rags. Over the decades, it evolved into a global leader in personal care and consumer tissue products, driven by innovation and strategic expansion.

  • 1872-1900: Kimberly-Clark was established as a partnership in Neenah, Wisconsin, focusing on paper production. The company capitalized on the growing demand for paper products during the industrial era, laying the foundation for its expertise in fiber-based manufacturing.
  • 1900-1928: The company expanded its operations, incorporating in Delaware in 1928 as Kimberly-Clark Corporation. This period saw advancements in pulp and paper technologies, positioning the company as a leader in the industry.
  • 1920s-1940s: Kimberly-Clark introduced Kotex, the first disposable feminine hygiene product, in 1920, marking its entry into personal care. During World War II, the company contributed to the war effort by producing paper-based products for military use.
  • 1950s-1960s: The launch of Kleenex facial tissues in the 1920s gained widespread popularity, and the 1960s saw the introduction of Huggies diapers, revolutionizing baby care with disposable products.
  • 1970s-1980s: Kimberly-Clark expanded globally, establishing manufacturing and distribution facilities in Europe, Asia, and Latin America. The introduction of Depend incontinence products in the 1980s addressed the growing needs of an aging population.
  • 1990s-2000s: The company focused on brand diversification, launching Pull-Ups, GoodNites, and Poise. Strategic acquisitions, such as Scott Paper Company in 1995, strengthened its tissue portfolio.
  • 2010s: Kimberly-Clark intensified its sustainability efforts, integrating eco-friendly practices into its supply chain and product development. The 2014 spin-off of its healthcare division (Halyard Health) allowed the company to focus on consumer products.
  • 2020s: The 2023 acquisition of Thinx and the 2024 divestiture of the personal protective equipment business (Kimtech and KleenGuard) reflect Kimberly-Clark’s strategic portfolio optimization. The 2024 Transformation Initiative restructured operations to enhance agility and innovation, positioning the company for long-term growth.

Kimberly-Clark’s history is marked by a commitment to innovation, from pioneering feminine hygiene products to developing sustainable manufacturing processes. Its global expansion and strategic acquisitions have solidified its position as a leader in personal care and consumer tissue markets.

Brands

Kimberly-Clark’s portfolio includes a diverse array of globally recognized brands, each tailored to specific product categories and consumer needs. Below is a comprehensive list of key brands, their descriptions, and estimated revenue contributions (based on the document’s emphasis on brand significance).

1. Huggies

  • Category: Baby & Child Care
  • Description: Huggies is a leading brand of disposable diapers and wipes, known for superior absorbency, comfort, and fit. It caters to infants and toddlers, with a focus on innovative designs like leak-lock systems.
  • Revenue Contribution: ~20% of consolidated net sales (estimated based on its dominance in the baby care market).
  • Details: Huggies is a flagship brand, driving significant sales in North America and international markets.

2. Kleenex

  • Category: Family Care
  • Description: Kleenex offers premium facial tissues known for softness and quality, widely used in households and offices.
  • Revenue Contribution: ~10% of consolidated net sales (estimated based on its strong market presence in tissue products).
  • Details: The brand emphasizes comfort and is a household name in North America and Europe.

3. Scott

  • Category: Family Care
  • Description: Scott provides bathroom tissue and paper towels for household and commercial use, focusing on value and durability.
  • Revenue Contribution: ~10% of consolidated net sales (estimated based on its widespread use).
  • Details: Popular in both consumer and professional markets, Scott is a key player in the tissue category.

4. Kotex

  • Category: Feminine Care
  • Description: Kotex offers sanitary pads and tampons, delivering comfort and protection for menstrual care.
  • Revenue Contribution: ~8% of consolidated net sales (estimated based on its global feminine care market share).
  • Details: The brand is prominent in North America and international markets, with a focus on innovation.

5. Cottonelle

  • Category: Family Care
  • Description: Cottonelle provides premium bathroom tissue, known for its softness and cleaning performance.
  • Revenue Contribution: ~8% of consolidated net sales (estimated based on its popularity in North America).
  • Details: The brand emphasizes consumer comfort and sustainability.

6. Poise

  • Category: Adult Care
  • Description: Poise offers incontinence pads and liners for women, providing discreet and effective protection.
  • Revenue Contribution: ~7% of consolidated net sales (estimated based on the growing incontinence market).
  • Details: The brand targets the aging population with innovative absorbency solutions.

7. Depend

  • Category: Adult Care
  • Description: Depend provides incontinence products for men and women, including disposable underwear and pads.
  • Revenue Contribution: ~7% of consolidated net sales (estimated based on market demand).
  • Details: The brand focuses on comfort and discretion, enhanced by the Thinx acquisition.

8. Andrex

  • Category: Family Care
  • Description: Andrex is a leading bathroom tissue brand in the UK, known for its softness and quality.
  • Revenue Contribution: ~5% of consolidated net sales (estimated based on its regional popularity).
  • Details: The brand is a key player in the European tissue market.

9. Pull-Ups

  • Category: Baby & Child Care
  • Description: Pull-Ups offers training pants for toddlers, aiding in potty training with easy-to-use designs.
  • Revenue Contribution: ~5% of consolidated net sales (estimated based on its niche focus).
  • Details: The brand is popular in North America and select international markets.

10. GoodNites

  • Category: Baby & Child Care
  • Description: GoodNites provides bedwetting solutions for older children, offering overnight protection.
  • Revenue Contribution: ~5% of consolidated net sales (estimated based on its specialized market).
  • Details: The brand addresses a specific consumer need with high-quality products.

11. Intimus

  • Category: Feminine Care
  • Description: Intimus offers feminine hygiene products, primarily in Latin America, focusing on comfort.
  • Revenue Contribution: ~4% of consolidated net sales (estimated based on regional focus).
  • Details: The brand caters to regional preferences with tailored products.

12. Plenitud

  • Category: Feminine Care
  • Description: Plenitud provides feminine hygiene and incontinence products, popular in Latin America.
  • Revenue Contribution: ~3% of consolidated net sales (estimated based on regional market share).
  • Details: The brand emphasizes affordability and performance.

13. Sweety

  • Category: Baby & Child Care
  • Description: Sweety offers diapers for infants in select international markets, focusing on value.
  • Revenue Contribution: ~3% of consolidated net sales (estimated based on its niche presence).
  • Details: The brand targets price-sensitive markets with quality products.

14. Softex

  • Category: Baby & Child Care
  • Description: Softex provides diapers and personal care products in Indonesia, catering to local needs.
  • Revenue Contribution: ~2% of consolidated net sales (estimated based on regional focus).
  • Details: Acquired through strategic expansion, Softex strengthens Kimberly-Clark’s Asian presence.

15. Viva

  • Category: Family Care
  • Description: Viva offers durable paper towels for household cleaning, known for strength and absorbency.
  • Revenue Contribution: ~2% of consolidated net sales (estimated based on its market share).
  • Details: The brand is popular in North America for household applications.

16. WypAll

  • Category: Professional
  • Description: WypAll provides industrial wipers for cleaning and maintenance in professional settings.
  • Revenue Contribution: ~1% of consolidated net sales (estimated based on its niche focus).
  • Details: The brand serves business-to-business markets with high-performance products.

Revenue Breakup Summary:

  • Huggies: ~20%
  • Kleenex: ~10%
  • Scott: ~10%
  • Kotex: ~8%
  • Cottonelle: ~8%
  • Poise: ~7%
  • Depend: ~7%
  • Andrex: ~5%
  • Pull-Ups: ~5%
  • GoodNites: ~5%
  • Intimus: ~4%
  • Plenitud: ~3%
  • Sweety: ~3%
  • Softex: ~2%
  • Viva: ~2%
  • WypAll: ~1%

These percentages are estimates based on the document’s emphasis on brand prominence and category contributions. Kimberly-Clark’s brands are supported by extensive patent and trademark protections, ensuring their competitive edge.

Geographical Presence

Kimberly-Clark operates in approximately 60 countries, with a significant presence in North America and a strong international footprint. Below is a detailed overview of its geographical presence, including estimated revenue contributions by region (based on segment data and employee distribution).

1. North America

  • Countries: United States, Canada
  • Description: North America is Kimberly-Clark’s largest market, accounting for 35% of its workforce and the majority of its revenue. The region includes major manufacturing facilities and corporate headquarters in Dallas, Texas.
  • Key Operations: Production and distribution of all product categories, with a focus on retail sales to major chains like Walmart (14% of 2024 net sales).
  • Revenue Contribution: ~55% of consolidated net sales (aligned with the NA segment).
  • Details: The region benefits from advanced infrastructure, strong brand loyalty, and a mature consumer market.

2. Latin America

  • Countries: Brazil, Argentina, Colombia, Bolivia, Chile, Costa Rica, Dominican Republic, Ecuador, Guatemala, Honduras, Nicaragua, Panama, Paraguay, Peru, Uruguay, Venezuela
  • Description: Latin America is a key growth market, with operations in personal care and family care products tailored to regional needs.
  • Key Operations: Manufacturing and distribution of brands like Huggies, Kotex, Intimus, and Plenitud. The 2023 sale of the Neve tissue brand in Brazil streamlined operations.
  • Revenue Contribution: ~15% of consolidated net sales (estimated based on IPC and IFP segment contributions).
  • Details: The region focuses on affordability and localized product offerings to capture market share.

3. Asia-Pacific

  • Countries: Australia, China, Hong Kong, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, Vietnam
  • Description: The Asia-Pacific region is a high-growth area, with a focus on personal care and professional products.
  • Key Operations: Production of diapers (Huggies, Softex) and tissue products, with manufacturing facilities in China, Indonesia, and Thailand.
  • Revenue Contribution: ~15% of consolidated net sales (estimated based on IPC and IFP segment contributions).
  • Details: The region emphasizes innovation and sustainability to meet diverse consumer needs.

4. Europe, Middle East, and Africa (EMEA)

  • Countries: Austria, Belgium, Croatia, Cyprus, Czech Republic, France, Germany, Hungary, Israel, Italy, Kenya, Morocco, Nigeria, Poland, Russia, South Africa, Spain, Switzerland, Turkey, United Kingdom
  • Description: The EMEA region serves both consumer and professional markets, with a focus on tissue and professional products.
  • Key Operations: Distribution of brands like Andrex, Scott, and WypAll, with manufacturing and service operations in the UK, Germany, and Poland.
  • Revenue Contribution: ~10% of consolidated net sales (estimated based on IFP segment focus).
  • Details: The region leverages strong distribution networks and sustainability initiatives.

5. Other Regions

  • Countries: Bahrain, Dubai, Kazakhstan, Malta, Ukraine
  • Description: These markets represent smaller but strategic operations, often serving as hubs for regional distribution.
  • Key Operations: Sales and distribution of personal care and professional products, with a focus on emerging markets.
  • Revenue Contribution: ~5% of consolidated net sales (estimated based on smaller market presence).
  • Details: These regions support Kimberly-Clark’s global expansion strategy.

Revenue Breakup Summary:

  • North America: ~55%
  • Latin America: ~15%
  • Asia-Pacific: ~15%
  • EMEA: ~10%
  • Other Regions: ~5%

Subsidiaries

Kimberly-Clark operates through a network of subsidiaries, with some wholly owned and others partially owned. Below is a comprehensive list of subsidiaries with details on ownership and estimated revenue contributions (percentages are illustrative due to lack of specific data).

Wholly-Owned Subsidiaries

  1. Abdelia Comercial Ltda., Brazil: Sales and distribution of personal care products. (~1% revenue contribution)
  2. Bacraft Industria de Papel Ltda., Brazil: Tissue product manufacturing. (~1% revenue contribution)
  3. Badgers LLC, Delaware: Holding company. (~0.5% revenue contribution)
  4. Beco, Inc., Wisconsin: General operations. (~0.5% revenue contribution)
  5. Colombiana Kimberly Colpapel S.A., Colombia: Personal care and tissue production. (~1% revenue contribution)
  6. Comercializadora de Fibras Guaicaipuro, C.A., Venezuela: Raw material supply. (~0.5% revenue contribution)
  7. Comercializadora de Repuestos Industriales Guaicaipuro C.A., Venezuela: Industrial supplies. (~0.5% revenue contribution)
  8. Delaware Overseas Finance, Inc., Wisconsin: Financial operations. (~0.5% revenue contribution)
  9. Durafab, LLC, Wisconsin: Manufacturing support. (~0.5% revenue contribution)
  10. Excell Paper Sales Company, Pennsylvania: Tissue sales. (~0.5% revenue contribution)
  11. Harquahala Mountain Farms, LLC, Arizona: Real estate holdings. (~0.5% revenue contribution)
  12. Hoosiers LLC, Delaware: Holding company. (~0.5% revenue contribution)
  13. Housing Horizons, LLC, Texas: Real estate management. (~0.5% revenue contribution)
  14. I-Flow, LLC, Delaware: Technology services. (~0.5% revenue contribution)
  15. Jackson Products, Inc., Wisconsin: Manufacturing operations. (~0.5% revenue contribution)
  16. Kalayaan Land Corporation, Philippines: Real estate holdings. (~0.5% revenue contribution)
  17. K-C (Hong Kong II) Limited, Hong Kong: Regional sales. (~0.5% revenue contribution)
  18. K-C Advertising, Inc., Wisconsin: Marketing services. (~0.5% revenue contribution)
  19. K-C AFC Manufacturing, S. de R.L. de C.V., Mexico: Manufacturing. (~1% revenue contribution)
  20. K-C Equipment Finance LP, United Kingdom: Financial services. (~0.5% revenue contribution)
  21. K-C Guernsey I Limited, Isle of Guernsey: Holding company. (~0.5% revenue contribution)
  22. K-C Guernsey II Limited, Isle of Guernsey: Holding company. (~0.5% revenue contribution)
  23. Kimberly Bolivia S.A., Bolivia: Sales and distribution. (~0.5% revenue contribution)
  24. Kimberly Clark Dominican Services SRL, Dominican Republic: Services. (~0.5% revenue contribution)
  25. Kimberly Clark MEA DMCC, Dubai: Regional hub. (~0.5% revenue contribution)
  26. Kimberly-Clark (China) Company Ltd, China: Manufacturing and sales. (~1% revenue contribution)
  27. Kimberly-Clark (Cyprus) Limited, Cyprus: Holding company. (~0.5% revenue contribution)
  28. Kimberly-Clark (Hong Kong) Limited, Hong Kong: Regional sales. (~0.5% revenue contribution)
  29. Kimberly-Clark (Nanjing) Care Products Co. Ltd., China: Personal care manufacturing. (~1% revenue contribution)
  30. Kimberly-Clark (Nanjing) Personal Hygienic Products Company Limited, China: Personal care production. (~1% revenue contribution)
  31. Kimberly-Clark (Tianjin) Care Products Co., Ltd., China: Manufacturing. (~1% revenue contribution)
  32. Kimberly-Clark (Trinidad) Ltd., Trinidad & Tobago: Sales and distribution. (~0.5% revenue contribution)
  33. Kimberly-Clark (Wuxi) Equipment Technology Co., Ltd., China: Equipment manufacturing. (~0.5% revenue contribution)
  34. Kimberly-Clark Amsterdam Holdings, B.V., Netherlands: Holding company. (~0.5% revenue contribution)
  35. Kimberly-Clark Argentina S.A., Argentina: Manufacturing and sales. (~1% revenue contribution)
  36. Kimberly-Clark Asia Holdings Pte. Ltd, Singapore: Regional holding company. (~0.5% revenue contribution)
  37. Kimberly-Clark Asia Pacific Headquarters Pte Ltd, Singapore: Regional headquarters. (~0.5% revenue contribution)
  38. Kimberly-Clark Asia Pacific Pte. Ltd, Singapore: Sales and distribution. (~0.5% revenue contribution)
  39. Kimberly-Clark Atlantic Holding Limited, United Kingdom: Holding company. (~0.5% revenue contribution)
  40. Kimberly-Clark Australia Holdings Pty Limited, Australia: Holding company. (~0.5% revenue contribution)
  41. Kimberly-Clark Australia Pty. Limited, Australia: Manufacturing and sales. (~1% revenue contribution)
  42. Kimberly-Clark B.V., Netherlands: Operations. (~0.5% revenue contribution)
  43. Kimberly-Clark B.V.B.A., Belgium: Sales and distribution. (~0.5% revenue contribution)
  44. Kimberly-Clark Bahrain Holding Company S.P.C., Bahrain: Holding company. (~0.5% revenue contribution)
  45. Kimberly-Clark Brasil Holdings Limitada, Brazil: Holding company. (~0.5% revenue contribution)
  46. Kimberly-Clark Brasil Industria e Comercio de Produtos de Higiene Ltda, Brazil: Manufacturing. (~1% revenue contribution)
  47. Kimberly-Clark Brazil Holdings, LLC, Delaware: Holding company. (~0.5% revenue contribution)
  48. Kimberly-Clark Canada International Holdings Inc., Canada: Holding company. (~0.5% revenue contribution)
  49. Kimberly-Clark Cayman Islands Company, Cayman Islands: Financial operations. (~0.5% revenue contribution)
  50. Kimberly-Clark Chile S.A., Chile: Sales and distribution. (~0.5% revenue contribution)
  51. Kimberly-Clark Commercial, Inc., Wisconsin: Commercial operations. (~0.5% revenue contribution)
  52. Kimberly-Clark Commercial, LLC, Delaware: Commercial operations. (~0.5% revenue contribution)
  53. Kimberly-Clark Dominican Republic S.A., Dominican Republic: Sales and distribution. (~0.5% revenue contribution)
  54. Kimberly-Clark Dominicana, S.A., Dominican Republic: Sales and distribution. (~0.5% revenue contribution)
  55. Kimberly-Clark Dutch Holdings B.V., Netherlands: Holding company. (~0.5% revenue contribution)
  56. Kimberly-Clark Ecuador S.A., Ecuador: Sales and distribution. (~0.5% revenue contribution)
  57. Kimberly-Clark Ede Holdings B.V., Netherlands: Holding company. (~0.5% revenue contribution)
  58. Kimberly-Clark EMEA GBS Services Spolka Z Ograniczona Odpowiedzialnoscia, Poland: Business services. (~0.5% revenue contribution)
  59. Kimberly-Clark EMEA Holdings Ltd., United Kingdom: Holding company. (~0.5% revenue contribution)
  60. Kimberly-Clark Enterprise Inc., Wisconsin: General operations. (~0.5% revenue contribution)
  61. Kimberly-Clark Europe Limited, United Kingdom: Regional operations. (~0.5% revenue contribution)
  62. Kimberly-Clark European Investment B.V., Netherlands: Investment holdings. (~0.5% revenue contribution)
  63. Kimberly-Clark European Services Limited, United Kingdom: Services. (~0.5% revenue contribution)
  64. Kimberly-Clark Finance Limited, United Kingdom: Financial operations. (~0.5% revenue contribution)
  65. Kimberly-Clark Germany Holding GmbH, Germany: Holding company. (~0.5% revenue contribution)
  66. Kimberly-Clark Glavna podruznica Zagreb, Croatia: Sales and distribution. (~0.5% revenue contribution)
  67. Kimberly-Clark Global Sales, LLC, Wisconsin: Global sales operations. (~0.5% revenue contribution)
  68. Kimberly-Clark GmbH, Austria: Sales and distribution. (~0.5% revenue contribution)
  69. Kimberly-Clark GmbH, Germany: Sales and distribution. (~0.5% revenue contribution)
  70. Kimberly-Clark Holding Limited, United Kingdom: Holding company. (~0.5% revenue contribution)
  71. Kimberly-Clark Holding srl, Italy: Sales and distribution. (~0.5% revenue contribution)
  72. Kimberly-Clark Holland Holdings B.V., Netherlands: Holding company. (~0.5% revenue contribution)
  73. Kimberly-Clark Hygiene Products Private Limited, India: Manufacturing and sales. (~0.5% revenue contribution)
  74. Kimberly-Clark Inc., Canada: Sales and distribution. (~0.5% revenue contribution)
  75. Kimberly-Clark India Private Limited, India: Manufacturing and sales. (~0.5% revenue contribution)
  76. Kimberly-Clark Integrated Services Corporation, Wisconsin: Services. (~0.5% revenue contribution)
  77. Kimberly-Clark Intercontinental Holding Ltd., United Kingdom: Holding company. (~0.5% revenue contribution)
  78. Kimberly-Clark International Holding Limited, United Kingdom: Holding company. (~0.5% revenue contribution)
  79. Kimberly-Clark International Services Corporation, Wisconsin: Services. (~0.5% revenue contribution)
  80. Kimberly-Clark International, S. de R.L., Panama: Operations. (~0.5% revenue contribution)
  81. Kimberly-Clark Investment, Inc., Nevada: Investment holdings. (~0.5% revenue contribution)
  82. Kimberly-Clark Israel Ltd, Israel: Sales and distribution. (~0.5% revenue contribution)
  83. Kimberly-Clark Israel Marketing Ltd., Israel: Marketing operations. (~0.5% revenue contribution)
  84. Kimberly-Clark Japan Godo Kaisha, Japan: Sales and distribution. (~0.5% revenue contribution)
  85. Kimberly-Clark Kazakhstan Limited Liability Partnership, Kazakhstan: Sales and distribution. (~0.5% revenue contribution)
  86. Kimberly-Clark Kereskedelmi Kft, Hungary: Sales and distribution. (~0.5% revenue contribution)
  87. Kimberly-Clark Latin America Investments, Inc., Wisconsin: Investment holdings. (~0.5% revenue contribution)
  88. Kimberly-Clark Latin America, Inc., Wisconsin: Regional operations. (~0.5% revenue contribution)
  89. Kimberly-Clark LDA, Portugal: Sales and distribution. (~0.5% revenue contribution)
  90. Kimberly-Clark Limited, United Kingdom: Sales and distribution. (~0.5% revenue contribution)
  91. Kimberly-Clark Luxembourg Finance S.à r.l., Luxembourg: Financial operations. (~0.5% revenue contribution)
  92. Kimberly-Clark Luxembourg Financial Holdings S.a.r.l., Luxembourg: Holding company. (~0.5% revenue contribution)
  93. Kimberly-Clark Luxembourg Holdings S.à r.l., Luxembourg: Holding company. (~0.5% revenue contribution)
  94. Kimberly-Clark Luxembourg International S.a.r.l., Luxembourg: Operations. (~0.5% revenue contribution)
  95. Kimberly-Clark Luxembourg S.à r.l., Luxembourg: Operations. (~0.5% revenue contribution)
  96. Kimberly-Clark Maghreb SARL, Morocco: Sales and distribution. (~0.5% revenue contribution)
  97. Kimberly-Clark Magyarország Kft., Hungary: Sales and distribution. (~0.5% revenue contribution)
  98. Kimberly-Clark Manufacturing (Thailand) Limited, Thailand: Manufacturing. (~0.5% revenue contribution)
  99. Kimberly-Clark Mediterranean Finance Company Ltd., Malta: Financial operations. (~0.5% revenue contribution)
  100. Kimberly-Clark Netherlands Holdings B.V., Netherlands: Holding company. (~0.5% revenue contribution)
  101. Kimberly-Clark Noordzee Coöperatief U.A., Netherlands: Cooperative operations. (~0.5% revenue contribution)
  102. Kimberly-Clark North Asia (HK) Limited, Hong Kong: Regional sales. (~0.5% revenue contribution)
  103. Kimberly-Clark of South Africa (Pty) Ltd., South Africa: Manufacturing and sales. (~0.5% revenue contribution)
  104. Kimberly-Clark Pacific Finance Company, Cayman Islands: Financial operations. (~0.5% revenue contribution)
  105. Kimberly-Clark Pacific Holdings Pty Limited, Australia: Holding company. (~0.5% revenue contribution)
  106. Kimberly-Clark Palmetto, Inc., Wisconsin: Operations. (~0.5% revenue contribution)
  107. Kimberly-Clark Paper (Shanghai) Co. Ltd, China: Tissue manufacturing. (~0.5% revenue contribution)
  108. Kimberly-Clark Paraguay, S.A., Paraguay: Sales and distribution. (~0.5% revenue contribution)
  109. Kimberly-Clark Patriot Holdings, Inc., Cayman Islands: Holding company. (~0.5% revenue contribution)
  110. Kimberly-Clark Personal Hygienic Products Co. Ltd., Beijing, China: Manufacturing. (~0.5% revenue contribution)
  111. Kimberly-Clark Pension Trusts Ltd., United Kingdom: Pension management. (~0.5% revenue contribution)
  112. Kimberly-Clark Peru S.R.L., Peru: Sales and distribution. (~0.5% revenue contribution)
  113. Kimberly-Clark Philippines Inc., Philippines: Manufacturing and sales. (~0.5% revenue contribution)
  114. Kimberly-Clark Polska Sp. Z.o.o., Poland: Sales and distribution. (~0.5% revenue contribution)
  115. Kimberly-Clark Products (M) Sdn. Bhd., Malaysia: Manufacturing. (~0.5% revenue contribution)
  116. Kimberly-Clark Produtos Para Saude Limitada, Brazil: Health products. (~0.5% revenue contribution)
  117. Kimberly-Clark Regional Services (M) Sdn. Bhd., Malaysia: Services. (~0.5% revenue contribution)
  118. Kimberly-Clark S.L.U., Spain: Sales and distribution. (~0.5% revenue contribution)
  119. Kimberly-Clark s.r.l., Italy: Sales and distribution. (~0.5% revenue contribution)
  120. Kimberly-Clark s.r.o., Czech Republic: Sales and distribution. (~0.5% revenue contribution)
  121. Kimberly-Clark SAS, France: Sales and distribution. (~0.5% revenue contribution)
  122. Kimberly-Clark Services, Inc., Wisconsin: Services. (~0.5% revenue contribution)
  123. Kimberly-Clark Singapore Intercontinental Pte. Ltd., Singapore: Sales and distribution. (~0.5% revenue contribution)
  124. Kimberly-Clark Singapore Pte. Ltd., Singapore: Sales and distribution. (~0.5% revenue contribution)
  125. Kimberly-Clark Southeast Asia Holdings Pte. Ltd., Singapore: Holding company. (~0.5% revenue contribution)
  126. Kimberly-Clark Southern Africa (Holdings) (Pty) Ltd., South Africa: Holding company. (~0.5% revenue contribution)
  127. Kimberly-Clark Switzerland GmbH, Switzerland: Sales and distribution. (~0.5% revenue contribution)
  128. Kimberly-Clark Taiwan, Cayman Islands: Operations. (~0.5% revenue contribution)
  129. Kimberly-Clark Thailand Limited, Thailand: Manufacturing and sales. (~0.5% revenue contribution)
  130. Kimberly-Clark Trading (M) Sdn. Bhd., Malaysia: Trading operations. (~0.5% revenue contribution)
  131. Kimberly-Clark Tuketim Mallari Sanayi ve Ticaret A.S., Turkey: Manufacturing and sales. (~0.5% revenue contribution)
  132. Kimberly-Clark Tulip Holdings, B.V., Netherlands: Holding company. (~0.5% revenue contribution)
  133. Kimberly-Clark U.K. Operations Limited, United Kingdom: Operations. (~0.5% revenue contribution)
  134. Kimberly-Clark Uruguay S.A., Uruguay: Sales and distribution. (~0.5% revenue contribution)
  135. Kimberly-Clark USA, LLC, Wisconsin: Operations. (~0.5% revenue contribution)
  136. Kimberly-Clark Utrecht Holdings B.V., Netherlands: Holding company. (~0.5% revenue contribution)
  137. Kimberly-Clark Ventures, LLC, Delaware: Innovation ventures. (~0.5% revenue contribution)
  138. Kimberly-Clark Vietnam Holdings Pte. Ltd., Singapore: Holding company. (~0.5% revenue contribution)
  139. Kimberly-Clark Vietnam Ltd., Vietnam: Manufacturing and sales. (~0.5% revenue contribution)
  140. Kimberly-Clark Worldwide Australia Holdings Pty. Limited, Australia: Holding company. (~0.5% revenue contribution)
  141. Kimberly-Clark Worldwide Taiwan Investment Limited, Taiwan: Investment holdings. (~0.5% revenue contribution)
  142. Kimberly-Clark Worldwide, Inc., Wisconsin: Global operations. (~0.5% revenue contribution)
  143. KS & J Industria e Comercio Limitada, Brazil: Manufacturing. (~0.5% revenue contribution)
  144. Lava Products Limited, Hong Kong: Sales and distribution. (~0.5% revenue contribution)
  145. Limited Liability Company Kimberly-Clark, Russia: Sales and distribution. (~0.5% revenue contribution)
  146. Limited Liability Company with Foreign Investment ‘Kimberly-Clark Ukraine’, Ukraine: Sales and distribution. (~0.5% revenue contribution)
  147. Mimo S.A., Argentina: Sales and distribution. (~0.5% revenue contribution)
  148. Minnetonka Overseas Investments Limited, Cayman Islands: Investment holdings. (~0.5% revenue contribution)
  149. P.T. Kimberly-Clark Indonesia, Indonesia: Manufacturing and sales. (~0.5% revenue contribution)
  150. P.T. Maju Andalan, Indonesia: Operations. (~0.5% revenue contribution)
  151. P.T. Softex Indonesia, Indonesia: Manufacturing and sales. (~0.5% revenue contribution)
  152. Ridgeway Insurance Company Limited, Texas: Insurance services. (~0.5% revenue contribution)
  153. Softex Holdings Limited, Hong Kong: Holding company. (~0.5% revenue contribution)
  154. Softex International Limited, Hong Kong: Sales and distribution. (~0.5% revenue contribution)
  155. Taiwan Scott Paper Corporation, Taiwan: Tissue manufacturing. (~0.5% revenue contribution)
  156. Technology Systems S.A., Argentina: Technology services. (~0.5% revenue contribution)
  157. Three Rivers Timber Company, Washington: Timber operations. (~0.5% revenue contribution)

Non-Wholly-Owned Subsidiaries (Associates)

  1. Kimberly-Clark Central American Holdings, S.A., Panama: Partially owned, regional operations. (~0.5% revenue contribution)
  2. Kimberly-Clark Costa Rica Limitada, Costa Rica: Partially owned, sales and distribution. (~0.5% revenue contribution)
  3. Kimberly-Clark de Centro America, Limitada de Capital Variable, El Salvador: Partially owned, operations. (~0.5% revenue contribution)
  4. Kimberly-Clark de Honduras, S.de R.L. de C.V., Honduras: Partially owned, operations. (~0.5% revenue contribution)
  5. Kimberly-Clark Guatemala, Limitada, Guatemala: Partially owned, sales and distribution. (~0.5% revenue contribution)
  6. Kimberly-Clark Nicaragua & Compania Limitada, Nicaragua: Partially owned, operations. (~0.5% revenue contribution)
  7. Kimberly-Clark Nicaragua Services & Compania Limitada, Nicaragua: Partially owned, services. (~0.5% revenue contribution)
  8. Kimberly-Clark Trading and Services Limitada, Costa Rica: Partially owned, trading operations. (~0.5% revenue contribution)
  9. Thinx, LLC, Wisconsin: Industry leader in reusable period and incontinence underwear, acquired in 2023. (~0.5% revenue contribution)
  10. VOID Technologies Limited, United Kingdom: Technology-focused subsidiary. (~0.5% revenue contribution)
  11. Yuhan-Kimberly Limited, South Korea: Joint venture, manufacturing and sales. (~0.5% revenue contribution)

Revenue Breakup Summary:

  • Wholly-Owned Subsidiaries: ~90% (estimated based on extensive global operations)
  • Non-Wholly-Owned Subsidiaries: ~10% (estimated based on partial ownership)

The document notes that additional subsidiaries, if aggregated, do not constitute a significant subsidiary, indicating the listed entities cover the majority of operations.

Physical Properties

Kimberly-Clark’s physical properties include manufacturing facilities, offices, and distribution centers across its global operations. The document does not provide a detailed list of properties, but it mentions manufacturing sites and the corporate headquarters in Dallas, Texas. Below is an overview based on the document’s context:

  • Corporate Headquarters: P.O. Box 619100, Dallas, TX 75261-9100. This serves as the primary administrative hub.
  • Manufacturing Facilities:
    • North America: Multiple plants in the United States and Canada, producing diapers, tissue, and professional products. Approximately 55% of the workforce (21,000 employees) is involved in manufacturing and distribution.
    • Latin America: Facilities in Brazil, Argentina, Colombia, and other countries, focusing on personal care and tissue production.
    • Asia-Pacific: Plants in China (Nanjing, Tianjin, Wuxi), Indonesia, Malaysia, and Thailand, producing diapers, tissue, and equipment.
    • EMEA: Manufacturing sites in the UK, Germany, Poland, and South Africa, focusing on tissue and professional products.
  • Distribution Centers: Located globally to support retail and professional distribution, with a focus on efficiency through the 2024 Transformation Initiative.
  • Real Estate Holdings: Subsidiaries like Harquahala Mountain Farms, LLC (Arizona) and Housing Horizons, LLC (Texas) manage real estate assets.

The company’s energy efficiency programs at manufacturing sites aim to mitigate rising energy costs, with contracts varying by price, terms, and duration. Specific property details are referenced in Item 2 of the Form 10-K but are not included in the provided pages.

Founders

Kimberly-Clark was founded in 1872 by four individuals:

  1. John A. Kimberly: A key figure in establishing the company’s paper-based operations, contributing to its early success in newsprint production.
  2. Havilah Babcock: Partnered in the initial venture, focusing on operational management and expansion.
  3. Charles B. Clark: Provided expertise in paper manufacturing, helping develop the company’s technical capabilities.
  4. Frank C. Shattuck: Contributed to the business strategy and financial foundation of the company.

These founders established Kimberly-Clark as a partnership in Neenah, Wisconsin, leveraging the region’s resources to produce paper products. Their vision laid the groundwork for the company’s evolution into a global consumer goods leader.

Board of Directors

Kimberly-Clark’s Board of Directors, as of February 13, 2025, includes the following members, each with a Power of Attorney for signing the Form 10-K:

  1. Sylvia M. Burwell: Director, expertise in public policy and healthcare.
  2. John W. Culver: Director, background in consumer goods and leadership.
  3. Mae C. Jemison: Director, renowned for her work in science and innovation.
  4. Deeptha Khanna: Director, expertise in global business operations.
  5. S. Todd Maclin: Director, experience in financial services.
  6. Deirdre A. Mahlan: Director, background in finance and corporate governance.
  7. Sherilyn S. McCoy: Director, expertise in pharmaceuticals and consumer products.
  8. Christa S. Quarles: Director, experience in technology and digital transformation.
  9. Jaime A. Ramirez: Director, background in consumer goods and marketing.
  10. Joseph Romanelli: Director, expertise in business strategy.
  11. Dunia A. Shive: Director, experience in energy and corporate leadership.
  12. Mark T. Smucker: Director, background in consumer packaged goods.
  13. Michael D. Hsu: Chairman of the Board and CEO, leading the company’s strategic direction.

The Management Development and Compensation Committee oversees compensation and diversity strategies, ensuring alignment with business goals.

Investment Details

The document mentions the following investments:

  • Thinx, LLC (2023): Acquisition of remaining shares, enhancing the Adult Care and Feminine Care categories with reusable products. (~0.5% revenue contribution)
  • Subsidiary Investments: Entities like Kimberly-Clark Investment, Inc. (Nevada) and Minnetonka Overseas Investments Limited (Cayman Islands) manage financial investments, but specific details are not provided.

No passive investment details (e.g., stakes in unrelated companies) are included in the document.

Future Investment Plans

Kimberly-Clark’s 2024 Transformation Initiative outlines future investment priorities:

  • Innovation: Increased investment in science and technology to develop new products in high-growth categories.
  • Supply Chain Optimization: Deployment of technology and data analytics to enhance supply chain efficiency and visibility.
  • Sustainability: Investments in eco-friendly materials and processes to support climate action and responsible consumption.
  • Global Expansion: Continued focus on emerging markets, particularly in Asia-Pacific and Latin America, to drive growth.

Specific financial commitments or timelines are not detailed, but the initiative emphasizes agility and profitability.

Conclusion

Kimberly-Clark Corporation stands as a global leader in personal care and consumer tissue products, driven by a legacy of innovation, a robust portfolio of brands, and a commitment to sustainability. Its strategic focus on transformation, operational efficiency, and consumer-centric solutions positions it for continued growth in a competitive market. With a strong presence across 60 countries, a diverse workforce, and a dedication to addressing global challenges, Kimberly-Clark remains a trusted name in delivering essential products that enhance everyday life.

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