IiNkampani ezili-10 eziphezulu ze-FMCG kwihlabathi

Igqityelwe ukuvuselelwa ngoSeptemba 7, 2022 ngo-11:18 am

Apha ungabona uluhlu lweeNkampani ezili-10 ezinkulu ze-FMCG kwihlabathi. I-Nestle yeyona Brands ye-FMCG enkulu kwi-Globe ilandelwa yi-P&G, i-PepsiCo ngokusekwe kwingeniso yenkampani.

Nalu uluhlu lweemveliso eziphezulu ze-10 FMCG kwihlabathi.

Uluhlu lweeNkampani ezili-10 ezinkulu ze-FMCG kwihlabathi

Nalu uluhlu lweeNkampani ezili-10 ezinkulu ze-FMCG zehlabathi ezihlelwe ngokwengeniso.

1 I-Nestle

I-Nestle yeyona ndawo yokutya inkulu kwaye inkampani yotywala. Inkampani ineebrendi ezingaphezu kwama-2000 ukusuka kwii-icon zehlabathi ukuya kwezithandwayo zasekhaya, kwaye zikhona kumazwe ali-187 kwihlabathi liphela. Eyona inkulu kuluhlu lweempawu eziphezulu zefmcg.

• Ingeniso: $ 94 Billion
• Ilizwe: ISwitzerland

Imbali yokwenziwa kwe-Nestle fmcg iqala ngo-1866, ngesiseko se-Anglo-Swiss Inkampani yobisi oluNcinciweyo. I-Nestle yeyona nkampani inkulu ye-FMCG emhlabeni.

UHenri Nestlé uphuhlisa impumelelo yokutya kweentsana ngo-1867, kwaye ngo-1905 inkampani awayisekayo yadibana ne-Anglo-Swiss, ukuze yenze into ngoku eyaziwa ngokuba yiNestlé Group. Ngeli xesha izixeko ziyakhula kwaye imizila kaloliwe neenqanawa zithob’ amaxabiso ezinto ezithengiswayo, nto leyo ekhuthaza urhwebo lwamazwe ngamazwe lwezinto ezithengwa ngabathengi.

2. Procter & Gamble Company

Inkampani yeProcter kunye neGamble (I-P & G.) ngumbutho wabathengi waseMelika okwikomkhulu eCincinnati, eOhio, eyasekwa ngo-1837 nguWilliam Procter noJames Gamble. Phakathi kweempawu eziphezulu zefmcg kwihlabathi.

• Ingeniso: $ 67 Billion
• Ilizwe: Iunited States

Imveliso ye-FMCG igxile kuluhlu olubanzi lwempilo yomntu / yomthengi, kunye nokhathalelo lomntu kunye neemveliso zococeko; ezi mveliso zilungelelaniswe zibe ngamacandelo amaninzi aquka uBuhle; Ukuqeqesha; Ukhathalelo lwempilo; Ilaphu & Nokhathalelo lwaseKhaya; kunye noMntwana, owaseTyhini, kunye noNonophelo loSapho. 2nd ezinkulu FMCG Brands kwi planethi.

Phambi kokuthengiswa kwePringles kwiKellogg's, ipotifoliyo yemveliso ikwaquka ukutya, i-snacks, kunye neziselo. I-P&G ibandakanywe eOhio. Inkampani iphakathi kweenkampani ezinkulu ze-fmcg e-USA.

3. PepsiCo

Iimveliso zePepsiCo zonwatyelwa ngabathengi ngaphezu kwebhiliyoni enye ngosuku kumazwe angaphezu kwama-200 nakwimimandla yehlabathi. I-PepsiCo yi-3rd enkulu ye-FMCG Brands esekelwe kwiNgeniso

I-PepsiCo yenze ngaphezulu kwe-67 yeebhiliyoni zeedola kwingeniso eshiyekileyo ngo-2019, iqhutywa kukutya kunye nephothifoliyo yesiselo ebandakanya iFrito-Lay, iGatorade, iPepsi-Cola, iQuaker kunye neTropicana.

• Ingeniso: $ 65 Billion
• Ilizwe: Iunited States

Ngo-1965, uDonald Kendall, i-CEO ye-Pepsi-Cola, kunye noHerman Lay, i-CEO ye-Frito-Lay, baqaphela into abayibiza ngokuba "ngumtshato owenziwe ezulwini," inkampani enye ehambisa i-snacks enetyuwa egqibeleleyo ekhonza kunye neyona cola ingcono. umhlaba. Umbono wabo wakhokelela ekubeni yintoni ngokukhawuleza yaba yenye yezinto eziphambili zokutya kunye iinkampani zesiselo: PepsiCo.

Ipotfoliyo yemveliso ye-PepsiCo ibandakanya uluhlu olubanzi lwe-fmcg yokuvelisa ukutya kunye neziselo ezonwabisayo, kubandakanywa iibrendi ezingama-23 ezivelisa ngaphezulu kwe-1 yeebhiliyoni zeedola kuqikelelo lonyaka. Ivenkile iintengiso. Inkampani ye-3 kuluhlu lweenkampani ezinkulu ze-fmcg e-USA ngokusekelwe kwiintengiso.

4 Unilever

I-Unilever ibingoovulindlela, abavelisi kunye nabenzi bexesha elizayo ngaphezulu kweminyaka eyi-120. Namhlanje, abantu abazibhiliyoni ezi-2.5 baza kusebenzisa iimveliso zeNkampani ukuze bazive belungile, bakhangeleke belungile kwaye bafumane okuninzi ebomini. Phakathi kuluhlu phezulu FMCG Brands.

• Ingeniso: $ 60 Billion
• ilizwe: iunited Kingdom

ULipton, uKnorr, uDove, uRexona, uHellmann's, uOmo - ezi zezinye nje zeempawu ezili-12 ze-Unilever ezinengeniso yonyaka engaphezulu kwebhiliyoni e-euro. Phakathi kwefmcg ephezulu iinkampani zokuvelisa emhlabeni.

Inkampani isebenza ngamacandelo amathathu. Ngo-2019:

• Ubuhle kunye noNonophelo loBuqu luvelise ingeniso ye-€21.9 yeebhiliyoni, accounting kwi-42% yengeniso yethu kunye ne-52% yokusebenza inzuzo
• Ukutya kunye noPhuculo kuvelise imbuyekezo ye-19.3 yeebhiliyoni zeedola, ibala i-37% yengeniso yethu kunye ne-32% yenzuzo yokusebenza.
• Ukhathalelo lwaseKhaya luvelise ingeniso ye-€ 10.8 yeebhiliyoni, ibalwa kwi-21% yengeniso yethu kunye ne-16% yenzuzo yokusebenza

Inkampani yokwenziwa kwefmcg iye 400 + Iimpawu ze-Unilever zisetyenziswa ngabathengi kwihlabathi liphela kwaye 190 Amazwe apho iibrendi zithengiswa khona. Inkampani inakho I-52 yezigidigidi ingeniso ngo-2019.

5. JBS SA

I-JBS SA yinkampani yaseBrazil yamazwe ngamazwe, evunyiweyo njengenye yeenkokeli zeshishini lokutya kwihlabathi jikelele. Ikomkhulu eSao Paulo, iNkampani ikhona kumazwe ali-15. Inkampani ye-5 kuluhlu lwamanqaku aphezulu e-FMCG.

• Ingeniso: $ 49 Billion
• Ilizwe: EBrazil

I-JBS inepotfoliyo yeemveliso ezahlukahlukeneyo, ezinokhetho olususela kwinyama entsha nengumkhenkce ukuya kwizidlo ezilungisiweyo, ezithengiswe ngeebrendi ezivunyiweyo eBrazil nakwamanye amazwe, njengeFriboi, Swift, Seara, Pilgrim's Pride, Plumrose, Primo, phakathi kwabanye.

INkampani ikwasebenza kunye namashishini anxibeleleneyo, anje ngesikhumba, iBiodiesel, iCollagen, iiCasings zeNdalo zokusikeka okubandayo, ucoceko kunye nokuCoca, isinyithi. Packaging, Uthutho, kunye nezisombululo zolawulo lwenkunkuma eqinileyo, imisebenzi evuselelayo ekwakhuthaza ukuzinza kwekhonkco lexabiso leshishini lonke.

6. Icuba laseBritani laseMelika

I-British American Tobacco yinkampani ehamba phambili ye-FTSE eneziqinisekiso zamazwe ngamazwe ngokwenene. Sisasazeke kumazwekazi amathandathu, imimandla yethu yi-United States of America; eMelika nakwi-Sub Saharan Africa; iYurophu kunye noMntla Afrika; kunye neAsia-Pacific kunye noMbindi Mpuma.

• Ingeniso: $ 33 Billion
• Ilizwe: Iunited Kingdom

Zimbalwa iinkampani zempahla yabathengi ezinokubanga ngaphezulu kwe-150 lezigidi zentsebenziswano yabathengi yonke imihla kwaye zisasazwe kumanqaku e-11 lezigidi zentengiso kwiimarike ezingaphezu kwe-180. Phakathi koluhlu lweempawu ezilungileyo ze-FMCG.

Kukho abantu abangaphezu kwama-53,000 be-BAT kwihlabathi jikelele. Uninzi lwethu luzinze kwii-ofisi, kwiifektri, kwii-tech hubs nakumaziko e-R&D. Uphawu lukwindawo yesi-6 kuluhlu lwezona nkampani zenza i-fmcg ezilungileyo kwihlabathi.

7. Inkampani yakwaCoca-Cola

NgoMeyi 8, 1886, uGqr. John Pemberton wakhonza i iCoca-Cola yokuqala yehlabathi eJacobs' Pharmacy e-Atlanta, eGa. Ukusuka kweso siselo sinye sibalulekileyo, iNkampani iguquke yaba yinkampani yesiselo esipheleleyo. 

Ngowe-1960, inkampani yafumana iMinute Maid. Elo yayilinyathelo lokuqala lokuba yinkampani yeziselo epheleleyo. Inkampani ithanda iziselo kumazwe angama-200+, eneempawu ezingama-500+ - ukusuka eCoca-Cola, ukuya kwikhokhonathi yeZico. amanzi, ukuya eCosta coffee.

• Ingeniso: $ 32 Billion
• Ilizwe: Iunited States

Abantu beNkampani bahlukene njengoluntu, kunye ne-700,000+ abasebenzi kuyo yonke inkampani kunye namaqabane ebhotile. Enye phakathi koluhlu lweefemu eziphezulu zefmcg eMelika. Inkampani ye-7 kuluhlu lwamanqaku aphezulu e-FMCG.

8. I-L'Oréal

Ukusukela kwidayi yokuqala yeenwele eyaveliswa i-L'Oréal ngo-1909 ukuya kwiimveliso kunye neenkonzo zethu ze-Beauty Tech namhlanje, Inkampani ibingumdlali osulungekileyo kunye nenkokeli kwicandelo lobuhle kwihlabathi liphela amashumi eminyaka.

• Ingeniso: $ 32 Billion
• ilizwe: Fransi

Iimpawu zeNkampani ziphuma kuzo zonke imvelaphi yenkcubeko. Umdibaniso ogqibeleleyo phakathi kweYurophu, iMelika, isiTshayina, isiJapan, Korean, Iimpawu zaseBrazil, zaseIndiya naseAfrika. Inkampani yenze eyona ngqokelela yeempawu zenkcubeko ezininzi esele yahlukile kushishino.

Inkampani ibonelela ngokhetho olukhulu lweemveliso kuluhlu olubanzi lwamaxabiso nakuzo zonke iindidi: ukukhathalelwa kwesikhumba, ukwenza izimonyo, ukhathalelo lweenwele, umbala weenwele, iziqholo kunye nabanye, kubandakanya nococeko. Enye yezona Brands FMCG best.

• 1^st iqela lezithambiso kwihlabathi jikelele
• 36 iimveliso
• 150 amazwe
• 88,000 abasebenzi

Iimpawu zeNkampani zihlala zihlaziywa ngokutsha ukuze zihlale zihambelana ngokugqibeleleyo kukhetho lwabathengi. Sihlala siyityebisa le ngqokelela unyaka nonyaka ukuze samkele amacandelo amatsha kunye nejografi kunye nokusabela kwiimfuno zabathengi abatsha.

9. Philip Morris International

UPhilip Morris International ukhokela inguqu kwishishini lecuba ukudala ikamva elingenamsi kwaye ekugqibeleni lithathe indawo yecuba ngeemveliso ezingatshayiyo ukuze kuxhamle abantu abadala abanokuthi baqhubeke nokutshaya, uluntu, inkampani kunye nabaninizabelo bayo.

• Ingeniso: $ 29 Billion
• Ilizwe: Iunited States

Ipotfoliyo yophawu lweNkampani ikhokelwa ngu Marlboro, owona mdiza uthengiswa kakhulu kwihlabathi liphela. Inkampani ekhokela imveliso encitshisiweyo yomngcipheko, IQOS, idla ngokuthengiswa ngeeyunithi zecuba ezishushu phantsi kwamagama eemveliso HEETS or Marlboro IiHeatSticks. Ngokusekwe kumandla epotfoliyo yebhrendi, yonwabele amaxabiso aqinileyo amandla.

Ngamaziko okuvelisa angama-46 kwihlabathi jikelele, inkampani inomkhondo womzi-mveliso olungelelanisiweyo. Ukongeza, ii-FMCG Brands zinezivumelwano kunye nabavelisi beqela lesithathu abangama-25 kwiimarike ezingama-23 kunye nabaqhubi becuba be-38 beqela lesithathu e-Indonesia, eyona marike inkulu yecuba ngaphandle kwe-China.

10 UDanone

Inkampani iye yaba yinkokeli yehlabathi kumashishini amane: Ubisi oluBalulekileyo kunye neeMveliso eziSekwe kwiZityalo, iSondlo soBomi bokuqala, iSondlo sezoNyango kunye naManzi. Uphawu lwe-10 kuluhlu lweempawu eziphezulu ze-fmcg kwihlabathi.

Inkampani ibonelela ngeemveliso zobisi ezintsha kunye neemveliso ezisekwe kwizityalo kunye neziselo, iintsika ezimbini ezahlukeneyo kodwa ezincedisayo. Yaqalwa ngo-1919 ngokudalwa kweyogathi yokuqala kwikhemesti e-Barcelona, ​​iimveliso zobisi ezintsha (ngokukodwa iyogathi) lishishini lokuqala likaDanone. Ziyindalo, zintsha, zisempilweni kwaye zasekhaya.

• Ingeniso: $ 28 Billion
• Ilizwe: IFransi

Iimveliso ezisekelwe kwizityalo kunye nomgca wokusela oye weza kunye nokufunyanwa kwe-WhiteWave ngo-Ephreli 2017 idibanisa iziphuzo zendalo okanye ezinamaqabunga ezenziwe kwi-soy, i-almonds, i-coconuts, irayisi, i-oats, njl., kunye nezinye iindlela ezisekelwe kwisityalo kwi-yogurt kunye ne-cream ( iimveliso zokupheka).

Ngale nto yokufunyanwa, iDanone ifuna ukuphuhlisa nokukhuthaza udidi olusekelwe kwizityalo kwihlabathi jikelele. Inkampani iphakathi koluhlu lwezona Brands zibalaseleyo ze-FMCG kwihlabathi. (IiNkampani zeFMCG)

Ke ekugqibeleni ezi luluhlu lwe-10 eNkulu yeeNkampani ze-FMCG kwihlabathi ngokusekwe kwintengiso iyonke.