Kansai Paint stands as a global leader in the paints and coatings industry, committed to transforming lives through innovative solutions that enhance beauty, protect assets, and promote sustainability. With a new Vision to “Enrich Lives with Happiness,” the company seeks to instill pride among its stakeholders—customers, employees, shareholders, business partners, suppliers, local communities, and families—across Japan and the world.
Business Segments
Kansai Paint operates across a diverse range of business segments, each contributing uniquely to its mission of enriching lives. These segments are strategically aligned to leverage the company’s strengths in protection, beautification, and functionality, ensuring sustained growth and value creation.
- Automotive Business Segment: This segment focuses on vehicle protection and functionality tailored to community needs. It includes developing paints and coatings that enhance vehicle durability and aesthetics, supporting people’s lives through automotive-related products. Revenue breakup: Not explicitly detailed, but a significant portion given its global expansion alongside Japanese automakers.
- Auto-refinish Business Segment: Specializing in lengthening vehicle service life and providing safer water-based paints for painters, this segment caters to repair and refinishing needs. Revenue breakup: A notable share within the automotive-related portfolio.
- Architectural Business Segment: Enriching hearts by helping build more attractive communities, this segment offers beautiful brand-new colors and protects monuments and historical structures. Revenue breakup: A major component of the B2C business, with a significant market presence.
- Protective Business Segment: Focused on extending ship service life through paints and coatings, and special film coatings that improve fuel efficiency, this segment emphasizes asset protection. Revenue breakup: A growing area within industrial applications.
- Industrial Business Segment: Supporting a sustainable society through Agricultural and Construction Equipment (ACE) and Rail, this segment includes recyclable powder paints and labor savings through streamlined processes. Revenue breakup: A foundational element of the B2B business.
- Marine Business Segment: Delivering value by extending ship service life and improving fuel efficiency with special coatings, this segment addresses maritime needs. Revenue breakup: A specialized yet expanding area.
These segments collectively drive Kansai Paint’s global presence, with a strategic focus on tailoring products to regional demands, contributing to an estimated revenue distribution that reflects its diversified portfolio.
Products and Services
Kansai Paint offers a wide array of products and services designed to enhance the quality of life and address societal needs. These offerings are categorized based on their ability to provide protective, decorative, and added-value solutions.
- Protective Paints and Coatings: Maintaining asset value and performance for longer, reducing environmental impact through improved insulation and weather resistance. Revenue breakup: A substantial share due to its application across automotive and marine sectors.
- Decorative Paints and Coatings: Adding beauty to the joy of ownership with beautiful brand-new colors and designs for architectural and community use. Revenue breakup: A key component of the B2C segment.
- Water-based Paints: Safer options for painters, contributing to user health and safety while reducing environmental impact. Revenue breakup: Growing segment within auto-refinish and architectural applications.
- Powder Paints: Recyclable and sustainable, used in industrial and ACE applications to achieve a sustainable society. Revenue breakup: Emerging area with increasing adoption.
- Special Film Coatings: Improving fuel efficiency and extending service life, particularly in marine and industrial contexts. Revenue breakup: Specialized niche with potential for growth.
- Coatings for Process Simplification: Labor savings achieved by streamlining painting processes across various sectors. Revenue breakup: Integrated into industrial and automotive segments.
These products and services are developed with a focus on innovation, sustainability, and meeting the diverse needs of global customers, ensuring a balanced revenue stream across the portfolio.
Company History
Kansai Paint’s journey began over a century ago, rooted in a legacy of craftsmanship and innovation. Established with a vision to enhance lives through paints and coatings, the company has evolved from a regional player in Japan to a global leader. Its history is marked by significant milestones, including the development of advanced coating technologies and the expansion of its global footprint. The Value Creation History section highlights its progress, emphasizing a century of fulfilling responsibilities through motivated employees and rewarding work. This long-term commitment has positioned Kansai Paint as a trusted name, with its 18th Medium Term Plan (2025–2027) marking a new chapter of growth and transformation.
Brands
Kansai Paint has cultivated a portfolio of brands that reflect its commitment to quality and innovation. While specific brand names are not detailed in the report, the company’s reputation is built on its ability to deliver value through diverse product lines.
- Automotive Coatings Brand: Associated with vehicle protection and functionality, catering to global automakers. Revenue breakup: A dominant share within the automotive segment.
- Architectural Coatings Brand: Known for beautiful designs and community enhancement, a staple in B2C markets. Revenue breakup: Significant portion of architectural revenue.
- Industrial Coatings Brand: Focused on sustainability and efficiency, used in ACE and Rail applications. Revenue breakup: Growing within industrial applications.
- Marine Coatings Brand: Specializing in ship protection and fuel efficiency, a niche yet vital brand. Revenue breakup: Specialized segment with steady growth.
These brands collectively reinforce Kansai Paint’s mission, with revenue distribution reflecting their market penetration and customer trust.
Geographical Presence
Kansai Paint’s global reach is a testament to its strategic business approach, with operations tailored to regional characteristics. The company’s presence spans multiple continents, ensuring it enriches lives worldwide.
- Japan: The home market, with a focus on architectural and automotive segments, leveraging deep local expertise. Revenue breakup: A major contributor due to established market presence.
- Africa: Top market share, with a third-largest market share, emphasizing value delivery through regional adaptation. Revenue breakup: Significant growth area.
- India: Third-largest market share, with a focus on automotive and industrial growth. Revenue breakup: Rapidly expanding region.
- Europe: Developing deep value in focused areas, particularly in industrial and protective coatings. Revenue breakup: Steady contributor.
- North America: Expanding roots, with a focus on automotive and industrial applications. Revenue breakup: Emerging market.
This geographical diversity ensures a balanced revenue stream, with each region contributing to the company’s global growth objectives.

Subsidiaries, Wholly-Owned Subsidiaries, and Associates
Kansai Paint operates through a network of subsidiaries and associates, ensuring consolidated growth.
- Kansai Paint Sales Co., Ltd.: Wholly-owned, led by TAKATA Yoichi, focuses on Japan sales. Revenue breakup: Significant portion of Japan segment.
- Kansai Nerolac Paints Ltd.: Associate, led by Pravin D. Chaudhari, drives India business. Revenue breakup: Major contributor in India.
- Kansai Plascon Africa Ltd.: Wholly-owned, led by Prejay R. Lalla, tops Africa market. Revenue breakup: Key Africa revenue source.
Full list and ownership percentages are not detailed, but the scope includes consolidated subsidiaries under Kansai Paint Co., Ltd.
Physical Properties
Kansai Paint’s physical infrastructure supports its global operations.
- Manufacturing Facilities: 89 facilities worldwide, enabling rapid supply chains.
- R&D Facilities: Six centers, supporting ¥9.1 billion in R&D expenses.
- Head Office: Located in Japan, serving as the operational hub.
These properties underscore the company’s manufacturing and intellectual capital.
Founders Details
The report does not specify the founders, but the company’s over-a-century history suggests a foundation built by visionary leaders in Japan, with a legacy of teamwork and innovation.
Board of Directors
The board comprises experienced leaders guiding Kansai Paint’s strategy.
- MORI Kunishi: Representative Director, President, overseeing global operations.
- NISHIBAYASHI Hitoshi: Representative Director, Senior Managing Executive Officer, Head of Europe Business Segment.
- TAKATA Yoichi: Managing Executive Officer, Head of Japan Business Segment, President of Kansai Paint Sales Co., Ltd.
- TOMIOKA Takashi: Director, Managing Executive Officer, Chief Finance Officer, Head of Head Office.
- TOKU Kiyohide: Managing Executive Officer, Head of Automotive and Industrial Business Segment.
- Pravin D. Chaudhari: Managing Executive Officer, Head of India Business Segment, Managing Director of Kansai Nerolac Paints Ltd.
- Prejay R. Lalla: Executive Officer, Head of Africa Business Segment, Chief Executive Officer of Kansai Plascon Africa Ltd.
Investment Details
Passive Investments
- R&D Investments: ¥9.1 billion annually, supporting 1,287 patents.
- Capital Investment: ¥21.3 billion in manufacturing facilities.
Revenue breakup for passive investments is not specified but integral to growth.
Future Investment Plan
The 18th Medium Term Plan (2025–2027) outlines future investments in enhancing profitability, product development, digital transformation, HR development, and active investments based on optimal capital structure. Specific allocations will be detailed in future disclosures, focusing on decarbonization, resource circulation, and quality of life improvement.