Freelancer Limited is a transformative platform that connects entrepreneurs, small businesses, and large organizations with skilled freelancers worldwide. Its innovative marketplace offers a wide range of services at competitive prices, empowering businesses to achieve their goals and freelancers to access diverse opportunities. This comprehensive profile explores Freelancer Limited’s business model, services, leadership, and global presence, highlighting its role as a game-changer in the gig economy.
Table of Contents
Company Profile
Freelancer Limited (ACN 141959042) is a publicly listed company on the Australian Securities Exchange (ASX), operating a leading online marketplace that connects businesses with freelancers across various industries. Headquartered in Australia, the company facilitates access to a global talent pool, offering services from graphic design to software development. Its slogan, “Make it Real,” reflects its mission to turn business ideas into reality through seamless talent acquisition.
The platform serves businesses of all sizes, from startups to multinational corporations, by providing cost-effective solutions and scalable workforce options. Its emphasis on competitive pricing and global reach has positioned it as a key player in the gig economy, enabling operational efficiency for clients and flexible work opportunities for freelancers.
Key Highlights
- Recognized as a game-changer for democratizing access to talent.
- Connects millions of freelancers with clients worldwide, fostering a vibrant remote work ecosystem.
- Offers a wide range of services at affordable rates, appealing to cost-conscious businesses.
- Operates associated platforms, including Freelancer.com and Escrow.com, enhancing its service portfolio.
Business Segments
Freelancer Limited operates through two primary business segments: the Freelancer platform and Escrow.com. The document does not provide specific revenue breakups, so placeholder percentages are used based on the prominence of each segment.
1. Freelancer Platform
- Description: Freelancer.com is an online marketplace where businesses post projects and freelancers bid to complete them. It supports diverse categories, including IT, design, writing, and marketing.
- Key Features:
- Project-based hiring for short-term and long-term tasks.
- Global freelancer pool, enabling 24/7 access to talent.
- Competitive bidding system for cost-effective solutions.
- Target Audience: Entrepreneurs, small businesses, and large organizations seeking flexible workforce solutions.
- Estimated Revenue Contribution: ~80% (placeholder).
2. Escrow.com
- Description: Escrow.com is a secure online payment platform that facilitates safe transactions by holding funds in escrow until transaction conditions are met, reducing fraud risks.
- Key Features:
- Target Audience: Freelancers, businesses, and individuals involved in high-value or international transactions.
- Estimated Revenue Contribution: ~20% (placeholder).
Revenue Breakup (Placeholder)
Business Segment | Estimated Revenue Contribution (%) |
---|---|
Freelancer Platform | 80% |
Escrow.com | 20% |
Note: The document lacks specific revenue data, so percentages are estimated.
Products and Services Offered
Freelancer Limited provides two core services through its platforms: freelancing solutions via Freelancer.com and secure payment processing via Escrow.com. Below is a detailed list, with placeholder revenue breakups due to missing financial details.
1. Freelancing Solutions (Freelancer.com)
- Overview: Freelancer.com enables businesses to hire freelancers for projects across numerous categories. Clients post projects, freelancers bid, and the platform facilitates collaboration and payment.
- Service Categories:
- IT & Software: Web development, mobile app development, software testing.
- Design & Creative: Graphic design, logo creation, video editing.
- Writing & Content: Copywriting, content creation, technical writing.
- Marketing & Sales: SEO, social media marketing, lead generation.
- Engineering & Architecture: CAD design, civil engineering.
- Business & Admin: Virtual assistance, data entry, project management.
- Key Benefits:
- Access to a global.
- Competitive pricing through a bidding model.
- Tools for project management and communication.
- Estimated Revenue Contribution: ~80% ($projective).
2. Secure Payment Processing (Escrow.com)
- Overview: Escrow.com provides a secure escrow service, ensuring funds are released only when both parties fulfill their obligations.
- Use Cases:
- Freelance project payments.
- Domain name and website sales.
- High-value goods transactions (e.g., vehicles, luxury items).
- Key Benefits:
- Fraud protection through escrow holding.
- Support for international transactions.
- Seamless integration with Freelancer.com.
- Estimated Revenue Contribution: ~20% (placeholder).
Revenue Breakup (Placeholder)
Service | Estimated Revenue Contribution (%) |
---|---|
Freelancing Solutions | 80% |
Secure Payment Processing | 20% |
Note: The document does not provide revenue breakdowns, so percentages are estimated.
Company History
The document does not provide a detailed company history, limiting the ability to outline Freelancer Limited’s evolution comprehensively. Below is a general overview based on available context, with placeholders for missing details.
- Founding: Freelancer Limited was established to meet the demand for flexible work solutions, creating a platform to connect businesses with freelancers globally.
- Early Growth: Launched Freelancer.com, which gained traction as a leading marketplace due to its user-friendly interface and competitive pricing.
- Acquisition of Escrow.com: Acquired Escrow.com to enhance payment capabilities, strengthening its service offerings.
- ASX Listing: Became publicly listed on the ASX (ACN 141959042), marking a growth milestone.
- Global Expansion: Expanded to serve clients and freelancers across multiple continents, solidifying its global leadership.
- Current Status (2024): Recognized as a game-changer, Freelancer Limited continues to innovate in the gig economy, focusing on scalability and accessibility.
Note: Specific dates, milestones, and events are unavailable due to document limitations.
Brands
Freelancer Limited operates two primary brands: Freelancer.com and Escrow.com. Below is a detailed overview, with placeholder revenue breakups.
1. Freelancer.com
- Description: The flagship brand, Freelancer.com, is a global freelancing platform connecting businesses with freelancers for project-based work.
- Key Features:
- Supports millions of freelancers and clients worldwide.
- Offers diverse service categories, from IT to creative work.
- Competitive bidding ensures cost-effective hiring.
- Market Positioning: A leading marketplace for flexible talent acquisition.
- Estimated Revenue Contribution: ~80% (placeholder).
2. Escrow.com
- Description: Escrow.com is a secure payment platform that facilitates safe transactions by holding funds in escrow.
- Key Features:
- Trusted for high-value and international transactions.
- Integrated with Freelancer.com for seamless payments.
- Reduces fraud risks for buyers and sellers.
- Market Positioning: A trusted solution for secure online payments.
- Estimated Revenue Contribution: ~20% (placeholder).
Revenue Breakup (Placeholder)
Brand | Estimated Revenue Contribution (%) |
---|---|
Freelancer.com | 80% |
Escrow.com | 20% |

Geographical Presence
Freelancer Limited operates globally, serving clients and freelancers across multiple regions. The document does not provide specific geographical revenue breakups or a list of operational countries, so the following is a general overview with placeholders.
Key Regions
- North America: Significant client base, particularly in the U.S., leveraging Freelancer.com for diverse projects.
- Europe: Strong presence in the UK and EU, with freelancers offering services in technology and creative fields.
- Asia-Pacific: Headquartered in Australia, with a large freelancer pool in countries like India and the Philippines.
- Latin America: Growing market for both clients and freelancers, especially in design and IT services.
- Middle East & Africa: Emerging presence, with increasing adoption of freelancing solutions.
Estimated Revenue Breakup (Placeholder)
Region | Estimated Revenue Contribution (%) |
---|---|
North America | 30% |
Europe | 25% |
Asia-Pacific | 30% |
Latin America | 10% |
Middle East & Africa | 5% |
Note: The document lacks specific geographical data, so the distribution is estimated based on the platform’s global nature.
Subsidiaries, Wholly-Owned Subsidiaries, and Associates
The document does not explicitly list subsidiaries, wholly-owned subsidiaries, or associates, nor does it provide revenue breakups. Escrow.com is likely a wholly-owned subsidiary based on context. Below is a placeholder list.
1. Escrow.com
- Status: Wholly-Owned Subsidiary (assumed).
- Description: A secure payment platform for online transactions, integrated with Freelancer.com.
- Revenue Contribution: ~20% (placeholder).
- Details: Operates globally, focusing on high-value and cross-border transactions.
Other Subsidiaries/Associates
- No additional subsidiaries or associates are mentioned.
Revenue Breakup (Placeholder)
Entity | Status | Estimated Revenue Contribution (%) |
---|---|---|
Escrow.com | Wholly-Owned Subsidiary | 20% |
Others | Not Applicable | 0% |
Note: The document lacks specific subsidiary details.
Physical Properties
The document does not provide information about physical properties, such as offices, plants, or factories. As a digital platform, Freelancer Limited likely relies on online infrastructure with minimal physical assets. Below is a placeholder overview.
Assumed Properties
- Headquarters: Likely in Sydney, Australia (based on ASX listing and ACN).
- Regional Offices: Possible offices in key markets (e.g., U.S., UK, Philippines), but not confirmed.
- Data Centers: Cloud-based infrastructure for Freelancer.com and Escrow.com, likely leased from third-party providers.
Note: No specific property details are available.
Board of Directors
The document lists the following directors on Page 58, with some repetition likely due to OCR errors.
1. Robert Madison Barrie
- Role: Chairman and Chief Executive Officer.
- Details: Leads strategic direction and operations, driving Freelancer Limited’s global expansion.
2. Warren Nicholas John Williams
- Role: Non-Executive Director.
- Details: Provides independent oversight and strategic guidance.
3. Simon Alvin Clausen
- Role: Non-Executive Director.
- Details: Contributes expertise in governance and business strategy.
4. Patrick Grove
- Role: Non-Executive Director (listed multiple times, likely an OCR error).
- Details: Offers insights into regional markets and business growth.
Note: The repetitive listing of Patrick Grove suggests OCR inaccuracies.
Shareholding Details
Top Shareholders
- Matt Darae: 391,435,150 shares (42.48%)
Observations
- Ownership is highly concentrated, with the top two shareholders controlling ~80%.
- The uniformity of 2.04% for shareholders 4-20 suggests potential data inaccuracies.
Investment Details
The document does not provide details on passive investments or the company’s investment portfolio. As a digital platform, Freelancer Limited’s investments are likely focused on technology and acquisitions (e.g., Escrow.com), but no specifics are available.
Future Investment Plan
The document does not outline future investment plans. Based on the company’s focus, potential areas include:
- Enhancing platform features for Freelancer.com.
- Expanding Escrow.com’s market reach.
- Investing in AI and automation for talent matching.
Conclusion
Freelancer Limited is a pioneer in the freelancing industry, connecting businesses with global talent through Freelancer.com and Escrow.com. With a strong leadership team, concentrated ownership, and a commitment to scalability, the company shapes the future of work. Despite challenges in obtaining detailed operational data, its impact as a game-changer is undeniable, making it a vital player in the gig economy.